HSBC Wednesday Wisdom

Every Wednesday, HSBC shared short animated GIFs featuring historic Chinese proverbs on social media under the hashtag #WednesdayWisdom. Our role was to conceptualize, visualize, and create animations for each proverb, bringing their timeless wisdom to life.

Client: HSBC
Production: Cub Studio
Illustration & Animation: Pavelas Laptevas

HSBC+Chinese+Proverbs+-+Cow+(Twitter).gif

HSBC+Chinese+Proverbs+-+Book+(Twitter).gif

HSBC+Chinese+Proverbs+-+Cart+(Twitter).gif

HSBC+Chinese+Proverbs+-+Dumplings+(Twitter).gif

HSBC+Chinese+Proverbs+-+Learning+(Twitter).gif

HSBC+Chinese+Proverbs+-+Sailing+(Twitter).gif

HSBC+Chinese+Proverbs+-+Hills+(Twitter).gif

HSBC+Chinese+Proverbs+-+Pennies+(Twitter).gif

HSBC+Chinese+Proverbs+-+Fingers+(Twitter).gif

HSBC+Chinese+Proverbs+-+River+(Twitter).gif

HSBC+Chinese+Proverbs+-+Fish+(Twitter).gif

HSBC+Chinese+Proverbs+-+Flower+(Twitter).gif

HSBC+Chinese+Proverbs+-+Well+(Twitter).gif

HSBC+Chinese+Proverbs+-+Inn+(Twitter).gif

Bonus: GIFs below where illustrated by me, but animated by Morten Niklasson and Alex Covella.